Transforming sports ticketing in Australia: A chat with INTIX founder Alex Grant

Elite Skills Arena (ESA) has created cutting edge technology that is revolutionising injury rehabilitation and player development in football.

ESA is a company that designs and provides advanced football training technology used by top clubs and academies around the world. 

Founded by Eddie Mitchell in 2014, ESA creates innovative tools that help coaches track performance and develop players more effectively.

By combining smart tech with insights from leading coaches, ESA delivers data-driven solutions that improve training and sharpen key skills on the pitch.

When the company first settled on the idea of a circular wall with moving targets, the plan was to create an indoor space where players could work on their technical skills.

What started as a simple concept quickly took shape—so much so that the very first prototype was built in a backyard just to see if it would work.

That early test led to the launch of the first product and the creation of the now-iconic arena that remains a core part of what ESA offers today.

Currently, ESA offers three main product lines: the ICON range, the Wall range, and the Wireless range.

Each one has seen great success with professional clubs, academies, major organisations for marketing and events, and advanced training centres around the world.

Today, ESA products are used on six continents, and they’re getting close to a major milestone—1 million games played with their equipment.

But there’s one product in particular, the Wireless Circuit, that’s revolutionising injury rehab and player development in football.

Now ESA first tested the Circuit concept at Ipswich Town and Southampton Football Clubs in the UK.

But it was FC Barcelona who asked for a wireless version, eliminating the need for connecting cables.

The Wireless Circuit is made up of lightweight, cable-free modules — the Rebound, Pass-Through, and Gate — each featuring LED lights and vibration technology to give instant performance feedback.

Using motion sensors, the modules track passing, movement, and dribbling, while built-in modes recreate tactical game scenarios, making it a powerful tool for both training and recovery.

Since its introduction, the Wireless Circuit has been used extensively by Barcelona’s medical team during pre-season and injury rehabilitation.

Stars like Lionel Messi, Luis Suárez, Sergio Agüero and Ronald Araújo have benefitted from its data-driven approach, which benchmarks fitness levels and reduces the risk of re-injury.

The club has used the Wireless Circuit for the later stages of rehabilitation which has allowed players to build up match sharpness without being exposed to the danger of full-contact training.

Following the success at FC Barcelona, the Wireless Circuit has been making waves in the global sports world, having been nominated for Best Technology for Injury Prevention or Rehabilitation at the prestigious Sports Technology Awards.

With more than 50 installations across the globe, it’s quickly becoming a go-to choice for clubs and academies looking for reliable, cutting-edge solutions.

With injuries on the rise in elite football and top players spending more time on the sidelines, Premier League clubs are paying closer attention.

Leicester City FC, who’ve been interested in ESA technology for a while, recently added the Wireless Circuit to their sports science program to help monitor player fitness and support injury recovery.

After a successful demo in September 2023, they’ve started using the Rebound, Pass-Through, and Gate modules to help keep first-team players healthy and make rehab smoother and more effective.

Now the Wireless Circuit could offer substantial benefits to soccer clubs and organisations in Australia due to its unique combination of technology, portability, and proven performance outcomes.

Clubs from grassroots to A-League level can often face challenges in managing injuries, especially with limited access to advanced rehab facilities.

The Wireless Circuit enables low-risk, high-impact recovery by allowing players to rebuild match fitness through targeted, non-contact drills. This is particularly valuable in a sport where muscle and ligament injuries are common.

Also, with clubs becoming increasingly data-focused, the Wireless Circuit’s built-in motion sensors and instant feedback allow coaches to track a players movement, passing and dribbling

This gives coaches a more scientific, structured approach to player development, something especially useful in youth programs and academies.

So, as football continues to evolve, ESA’s Wireless Circuit stands at the forefront, offering a smarter, safer, and more effective way to train, recover, and develop the next generation of players.