Arsenal FC is the newest Premier League club to reaffirm its confidence in Ticketmaster Sport as its ticketing provider. The …
Western United extends global reach with Walking Football
Western United has collaborated with Walking Football 4 Health Global and Balestier Khalsa Football Club in Singapore, aiming to spread …
Mariners name Polytec as front shirt sponsor for next five seasons
The Central Coast Mariners announced a groundbreaking collaboration with Polytec, take on the role of front-of-shirt sponsor for the Mariners’ …
Western United renews with Tapedesign to continue collaboration
Western United Football Club and Tapedesign Australia have renewed their partnership for a fourth consecutive season. Tapedesign has played a …
Football Australia and Paramount Australia confirm historic multi-year media rights deal
Football Australia has confirmed that Paramount Australia, the parent company of Network 10 and Paramount+, will be the official broadcaster …
Kayo president expresses interest in gaining A-League rights
With less than two months until the 2024/25 season, a Foxtel executive said the company might consider returning the A-Leagues …
Adelaide United secures TML Transport for 24/25 season
Adelaide United has agreed to continue its collaboration with major South Australian line haul provider, TML Transport, for the upcoming …
EFL extends beIN Sports broadcast rights to 2027/28
The English Football League (EFL) has extended its broadcast rights agreement with pay-tv provider beIN Sports for an additional four …
Melbourne City names Alpha Gear as Official Equipment Partner
Melbourne City FC confirm ALPHA Gear as the Club’s Official Football Sports Equipment Partner, renowned Australia’s customised small sided-goals. ALPHA …
Ticketchainer: A new look into sports ticketing management
Ticketchainer is a Paris-based tech company that is focusing on transforming the sports ticketing industry from a simple sales tool …
Manchester City and Sony launch the ‘Virtual Etihad Stadium’
Manchester City has unveiled the ‘Virtual Etihad Stadium’ – an interactive fan experience powered by Sony for fans to enjoy. …
beIN extends LALIGA rights in Asia-Pacific
beIN Media Group has extended its exclusive broadcast rights for LALIGA across 11 Asia-Pacific (APAC) markets until the end of …
Atletico Madrid’s growing ambition for Sports City infrastructure
Atletico Madrid has ambitious growth plans involving numerous infrastructure and technology projects designed to establish them as one of football’s …
Manchester United launch Web 3.0 fantasy football game
Manchester United has introduced its unique take on fantasy football with the combined launch of Fantasy United and Player Trading …
Central Coast Mariners join forces with Six String Brewing Co.
The Central Coast Mariners confirm a partnership with local brewery Six String Brewing Co. to reinforce their mutual dedication to …
Central Coast Mariners and Australian Reptile Park team up
Central Coast Mariners confirm a new partnership with the Australian Reptile Park in an attempt to enhance member experiences and …
Football Queensland CEO Robert Cavallucci: “We’ve got every right to take our place as the most dominant code in Australia”
Football Queensland CEO Robert Cavallucci is steadfast in capitalising on the World Cup hype, as lofty goals are at the …
A-Leagues Unite Round returns for a second season
The Australian Professional Leagues (APL) have confirmed the return of Unite Round to the A-Leagues for the 2024/25 season with …
Football Victoria choose INTIX as exclusive ticketing provider
Football Victoria have confirmed a new and exciting partnership with ticketing and membership company INTIX, which will commence in 2024 …
Newcastle Jets’ new owners add key pieces for upcoming season
Newcastle Jets’ new owners, Maverick Sports Partners, have hired Ken Schembri as General Manager of Football and Ben Hawes as …
America must fix issues before co-hosting 2026 World Cup
Copa America 2024 has kicked off the knockout stages with plenty of goals and drama on the pitch, but that …
A-League clubs to be given only $530k in funding for next season
The Australian Professional Leagues (APL) have confirmed the annual grants distributed to A-League clubs will be slashed close to 75 …
The evolving landscape of football innovation
Football’s journey from a local pastime to a global multibillion-dollar industry was gradual, but the sport’s digital transformation has been …
Football Australia sign multi-year deal with LCI Education
Football Australia have announced a multi-year deal with LCI Education’s Australian institution, LCI Melbourne, to become the Creative Higher Education …
FIFAe and Sports Interactive launch Football Manager World Cup
FIFAe and Sports Interactive confirmed an exciting partnership that will see the first ever FIFAe World Cup of Football Manager …
Football West agree a collaboration with Futsal WA
Football West have signed an agreement with Futsal WA in an effort to create suitable pathways for futsal players in …
Explaining Teqball’s incredible growth in Australian football
Teqball is quickly becoming one of the fastest growing sports in the world and its popularity internationally is starting to …
Football Australia’s broadcast agreement with KommunityTV to stream National Youth Championships
Football Australia confirmed that a broadcast arrangement with KommunityTV has been secured to stream every game of the 2024 National …
ReSpo.Vision: AI and AR/VR that revolutionises data tracking
ReSpo.Vision is an AI & Computer Vision-based optical tracking system which automatically collects player skeletal tracking data from any single …
Football NSW to gain more traction through established sponsor
Football NSW have confirmed a collaboration with the technology advertising platform Nine Ad Manager, as a new primary sponsor for …
Paramount+ reveals 2024 A-League Men Grand Final broadcasting success
Paramount+ have released impressive numbers regarding how the A-League performed in the Grand Final digitally and on broadcast TV. The …
New Zealand Football confirm Sportway as broadcaster for domestic games
New Zealand Football has collaborated with sports video production company Sportway to broadcast an unprecedented amount of domestic football from …
Local Sport Grants to provide major support for NSW football
The goal of the Local Sport Grants Program is to offer assistance to community-level sports clubs, with the objective of …
A-League Men named as second most digitally engaging sport in Australia
The Ministry of Sport, in collaboration with YouGov Sport, have released promising numbers regarding the A-League Men’s digital engagement. In …
Western Sydney Wanderers launch new programs for women and girls
Western Sydney Wanderers have launched a number of new programs and activities as part of their ongoing commitment to celebrate …
Canberra United have been given a lifeline for next season
Canberra United have welcomed the news of important funding from the ACT Government to help towards securing the future of …
How the Liberty A-League can learn from the incredible growth of NWSL
As the A-League Women’s Grand Final approaches and season comes to an end, it is a time to reflect on …
Perth Glory building new foundations with La Vida Homes
Perth Glory proudly confirms La Vida Homes, a renowned home-building company based in Western Australia, as the club’s principal partner. …
Nike acquire South American giants as primary kit sponsors
The Uruguayan Football Association (AUF) have officially confirmed a partnership formulated with American sport apparel juggernaut Nike. The agreement arrives …
WOW HYDRATE and Manchester United’s ‘Red Cherry’ drink aligned with mutual values
WOW HYDRATE launched its first-ever co-created ‘Red Cherry’ flavoured drink, working alongside one of the world’s biggest football clubs – …
An amenities refresher for NSW grassroots custodian
The NSW Football Legacy Program has worked in conjunction with the Bayside Council in providing $150,000 to the Bexley North …
Melbourne City proudly unveil their state-of-the-art-facilities
Melbourne City have proudly showcased their clubs latest project through the unveiling of their new state-of-the-art-facility, located at Casey Fields …
German football ends 70 years with Adidas for Nike deal
The German Football Association (DFB) has inked a mega eight-year deal with American sportswear giant Nike and move on from …
Western Sydney Wanderers FC collaborate with Sydney Catholic Schools
Western Sydney Wanderers FC have recently confirmed a new partnership with Sydney Catholic Schools, with the target to grow and …
All Abilities Gala to continue the increase in inclusivity
Melbourne Victory have partnered with Transport Accident Commission (TAC) to host the second edition of the All Abilities Gala on …
10-year milestone of Australia Cup achieved with ongoing benefits for semi-professionals
The Australia Cup is the nation’s premier knockout cup competition which has reached its 10th year of existence. The competition …
Malaysia Airlines signs on as Manchester United’s official airline
Manchester United confirmed a multi-year partnership with award-winning Malaysia Airlines who will become the club’s official commercial airline. As an …
Premier League confirm multi-year deal with VR developer Rezzil
The Premier League confirmed a four-year partnership with virtual reality software developer Rezzil to create a new VR video game. …
Venezia FC and NYU team up for innovative opportunity
Venezia FC has confirmed it has joined forces with the New York University (NYU) Tisch School for Global Sport, embarking …
Long-awaited new facility welcomed for NSW football staple
Hurlstone Park Wanderers has unveiled new facilities in which they were desperate to acquire following half a century of operation …
2023 FIFA review underlines incredible Women’s World Cup impact
FIFA has released their ‘2023 Financials in Review’ statement which highlights the incredible financial and cultural impact of the 2023 …
The serious waves Series Futsal have made and what it means for the sport
Football within Victoria in a broad sense is difficult to unpack from multiple angles. What is clear is the passion …
Genius Sports extend UK betting data deal with FootballCo
Genius Sports has won the bidding war to extend its official betting data partnership with Football DataCo (FDC), which holds …
NWSL signs Amazon as a retail and cloud tech partner
The National Women’s Soccer League (NWSL) have confirmed a multi-year sponsorship with Amazon, making them the Exclusive Retail Sponsor of …
How the NPL can learn off the USL’s content deal with Footballco
The United Soccer League (USL) has launched a strategic content partnership with Footballco, a football media company, being designated as …
EFL scores record-breaking international broadcast rights deal
The English Football League (EFL) has secured record deals worth at least £148million (AU$286.6 million) for its international TV rights …
FIFA+ delivering valuable exposure for Oceania football
The Oceania Football Confederation (OFC) is partnering with FIFA’s football streaming platform, FIFA+, to broadcast its international and club competitions …
Sydney FC to utilise AI technologies with Bigtincan
Sydney FC has confirmed a ground-breaking partnership with AI-powered sales platform Bigtincan to improve fan engagement, plus player and coach …
Bundesliga scraps mega investment deal amid serious fan protests
The German Football League (DFL) has abandoned plans to bring in private investment to the Bundesliga’s media rights business following …
DFL and EA Sports continue to delight Bundesliga fans
The German Football League (DFL) renewed its partnership with sports game manufacturer EA Sports, in a deal labelled by officials …
TNT Sports agree four-year deal to broadcast FA Cup from 2025-26 season
The Football Association has agreed a four-year deal with UK broadcaster TNT Sports to broadcast the FA Cup from the …
WSL eyeing enormous 150% increase to broadcast rights deal
In a historic first for football in the UK, every single Women’s Super League match is set to be broadcasted …
Saudi Arabia’s sporting presence strengthens
Saudi Arabia’s continuous growth within its entertainment sector has taken another major stride, with the Qiddiya Investment Company (QIC) involved …
PepsiCo and Roshn Saudi League collaborate to increase fan base
The Roshn Saudi League (SPL) has confirmed a substantial agreement with PepsiCo, which will benefit both the league and its …
Record-breaking AFCON tournament indicates a bright future
Africa Cup of Nations (AFCON) has been a roaring success that has symbolised the bright future of the world game …
PSG confirms it is seeking to leave Parc des Princes
Paris Saint-Germain’s President Nasser Al Khelaifi has confirmed that the club will try to leave the Parc des Princes stadium …
Al Nassr and Adidas sign multi-year kit deal
Al-Nassr have confirmed iconic sports brand Adidas as their new kit sponsor as they sign a three-year deal with the …
AFC Asian Cup Qatar 2023 achieves global broadcast appeal
The AFC Asian Cup Qatar 2023 successfully managed to cover the Group Stage matches with almost 60 media partners and …
Enilive replaces TIM as Serie A title sponsor until end of 2026-27 season
Enilive, the sustainable energy subsidiary of Italian energy company Eni, has secured title sponsorship rights to Italian men’s football’s top-tier …
Zondacrypto becomes Juventus’ Crypto Exchange Partner
Juventus unveiled Zondaycrypto as their new sleeve sponsor and to be the club’s Official Crypto Exchange Partner. The Zondacrypto logo …
Telefonica re-purchases LaLiga domestic broadcast rights in substantial deal
LaLiga confirmed that Telefonica take domestic LaLiga rights commitment back to the end of 2026-27. Telefonica will pay €1.29 billion …
Western United providing opportunities for Victoria University students
Western United and Victoria University (VU) are continuing their association for a further two years, in a win for students …
AFC announce Pepperstone collaboration amidst massive Asian Cup tournament
The Asian Football Confederation (AFC) has welcomed Pepperstone as Official Regional Partner for the ongoing Asian Cup tournament in Qatar. …
Western United working with Lifeline Western Melbourne to battle mental health in the local community
Western United announced Lifeline Western Melbourne as the Club’s Charity Partner for the 2023/24 season in a bid to tackle …
Northern NSW Football launch Strategic Plan for 2024-26
Northern NSW Football (NNSWF) released their 2024 to 2026 Strategic Plan which focuses on collaboration and a shared vision for …
Sydney FC women’s team breaking notable records
Sydney FC Women’s team have broken the record for Liberty A-League Pass and regular memberships in a single season following …
Real Sociedad plan stadium expansion
Real Sociedad has revealed intentions to extend their Reale Arena, which would strengthen its position as one of the sites …
Wrexham AFC gets temporary stand at 80% capacity
Wrexham AFC has got the green light for its new temporary stand, which will open at 80% capacity. The League …
Kellogg’s fuels Manchester City in a multi-year partnership
Manchester City joined forces with Kellogg’s in a multi-year deal, under which one of the UK’s most popular cereal brands …
Saudi Pro League makes community impact with MEDGULF partnership
The Saudi Pro League is affiliating with health insurance provider, MEDGULF, as it continues to expand its footballing vision on …
Real Madrid and Saudi Arabia Investment Bank putting customers first
Real Madrid is connecting with Saudi Arabia Investment Bank (SAIB) with a sponsorship to drive value to both organisations. The …
FC Barcelona reach Latin American fans with Rappi
FC Barcelona added Latin American home-delivery service Rappi to its existing group of partners, in what is being described as …
Brisbane Roar look to boost fanbase communications through Trippant
Brisbane Roar has chosen global communications consultants, Trippant, to support its continued growth off the field. Brisbane Roar’s deal with …
Liverpool FC and Carlsberg extend with record-breaking deal
Carlsberg and Liverpool FC have renewed their long-standing collaboration for another 10 years. The signing of this agreement extends the …
CommBank and Football Australia taking support of women’s football to new heights
CommBank and Football Australia are extending their fruitful partnership in the form of a new community fund that aims to …
Brisbane Roar and Australian Teqball Federation to elevate sport awareness
Brisbane Roar are partnering up with the Australian Teqball Federation (ATF) to help grow the sport both locally and nationally. …
Jubilation for New York City FC as stadium plans are approved
New York City Football Club (NYCFC) can begin construction of their brand new stadium after plans for an historic redevelopment …
Argentine Football Association connecting with SmartSoft Gaming in digital sponsorship
The Argentine Football Association (AFA) has entered into its first European-only digital sponsorship with SmartSoft Gaming, in a deal that …
Stoke City FC’s state-of-the-art Fan Zone on track for 2024/25 launch
Stoke City Football Club has shared plans on constructing a brand-new fan zone outside its home ground of bet365 Stadium. …
Avondale FC and LALIGA collaborate to focus on football excellence
Avondale Football Group (AFG) and LALIGA have made their arrangements official through a Memorandum of Understanding (MOU) to enhance the …
Serie A to stay on DAZN and Sky screens to 2029
DAZN and Sky will retain the rights to broadcast live Serie A matches in Italy for the next five seasons …
Strategic Plan 2023-2026 launched by Football West
Football West recently announced the launch of their 2023-2026 Strategic Plan, a documentation affiliated with Football Australia’s One Football Strategy …
Nike Pacific Brand Director Nick Atkinson: “We have so much equity and history to elevate women’s sport”
Before becoming Brand Director of Nike Pacific – an organisation he’s been part of since 2015 – Nick Atkinson knew …
Indigenous Football Week highlights the impacts of John Moriarty Football
Indigenous Football Week (IFW) 2023 was celebrated October 30 to November 5, recognising the impacts of Indigenous football program John …
Melbourne Victory joins up with KICK to promote Esports
Melbourne Victory has confirmed the addition of KICK as the new Official Esports Partner for the 2023/24 season. KICK.com will …
Melbourne Victory signs with Subaru Melbourne in Official Automotive Partner deal
Melbourne Victory has announced that Subaru Melbourne Group will become the Club’s Official Automotive Partner for the next two seasons. …
A-Leagues Independent Chairman Stephen Conroy on how the APL will evolve post-World Cup
For Stephen Conroy and the Australian Professional Leagues (APL), it has been a time of significant change. In his new …
KordaMentha Partner Scott Langdon on why the Newcastle Jets need long-term investment
The sale of Newcastle Jets has been announced by the club’s Executive Chairman Shane Mattiske, where they have appointed professional …
SBS secure exclusive broadcast rights to the 2026 FIFA Men’s World Cup
SBS have announced that they will exclusively broadcast the 2026 FIFA World Cup to Australian audiences, making the broadcaster the …
Football Australia confirms SBS as broadcasters for the 2023 IFCPF Asia-Oceania Championships
Football Australia has recently announced that SBS will be broadcasting the 2023 IFCPF Asia-Oceania Championships. SBS will deliver unrivalled coverage …
Oxford United present more designs for proposed new stadium
Oxford United has released revised designs and fresh photos of the proposed stadium that the club intends to call home …
Inter Miami CF to make its first-ever international trip to China in November
Inter Miami CF has announced that it will commence its first-ever overseas tour to China in November, trying to broaden …
Canberra United welcomes not-for-profit Gift of Life with important cause in mind
Canberra United has welcomed Gift of Life as its back of shorts partner for the 2023/24 Liberty A-League season. Gift …
U.S. Soccer and Ticketmaster to streamline the match day experience
U.S. Soccer have recently announced a strategic partnership with Ticketmaster to become the Federation’s official ticketing partner for the next …
Sydney FC announce significant five-year deal with Macquarie University
Sydney FC have announced a huge five-year deal with Macquarie University to become the Sky Blue’s principal partner. The deal …
Gary Cole: Still striking the target
There are very few people in Australian football who have left their mark on so many facets of the game …
Central Coast Mariners land AirAsia as the major partner for 2023/24 AFC Cup campaign
The Central Coast Mariners have announced that AirAsia have signed on as a major partner for the club’s historic AFC …
Record Optus Sport statistics backed up by immediate A-League Women support
Following the memorable FIFA Women’s World Cup 2023, supporters have already started to show that crowd and viewing numbers won’t …
AAMI Park to implement facial recognition technology to improve match day safety
Melbourne Victory have announced that AAMI Park will be implementing facial recognition technology as part of its security monitoring and …
Manchester United publishes Fan Engagement Plan
Manchester United has published its Fan Engagement Plan for the 2023/24 season. The document’s publication is a requirement for all …